Outline of brand

'Fairtrade Fashion'
Brand name - 'HARMONY'
Slogan - 'Harmonise with Fairtrade'      






Starting point -



















Final Design -





Poster mock-up 1 -





With annotations -
Poster mock-up 2 -



With annotations -




















Comments

  1. www: Your mock-up poster designs are beautifully presented and include some explanation of how you intend to use the conventions.
    ebi: Check you have completed the statement of intent, explaining how the product links to the media framework. Don't forget to use media terminology when discussing the conventions and appeal to the audience. Be clear about your audience demographic. How is the product going to be explicit about the Fair Trade ethos behind your brand other than in the slogan?

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